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Direct Marketing Solutions
Direct Marketing Solutions
Run your own counts and orders
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Target Your Knowledge.

1. Why should I use direct mail?
Direct mail is a "personal medium" which is an extremely cost-effective method of targeting prospects. While newspaper, television, and radio apply a broad "shotgun approach" to marketing, direct mail allows you to directly reach your prospects and customers both geographically and demographically.

2. What is the average response rate for direct mail?
Response varies depending on the type of offer, message, creative design, method of mail, etc. Generally speaking, average response rates range between 1-3%. However, the right mailing list can increase that percentage dramatically.

3. What types of lists are available?
There are over 30,000 different lists broken into two primary categories:

Response Lists: Lists of people who have previously responded to direct mail offers, including magazine subscribers, catalog purchasers, members of associations, etc.

Compiled Lists: Multi-sourced lists from public records such as telephone directories, surveys, product registration cards, county assessor data, etc.

4. How many names to do I have to order?
Due to processing requirements, a minimum list order generally includes 5,000 names.

5. How long does it take to get my list?
Depending on the type of list needed, you can expect to receive your data between two and seven business days.

6. Do you guarantee the names to be valid?
Our data compilers constantly update their records using the "National Change of Address" registry and other proprietary list hygiene services. Direct Marketing Solutions relies on these resources to provide the most current and accurate information available.

7. Why should I use Direct Marketing Solutions?
Direct Marketing Solutions brings over 20 years of direct mail experience to customers, plus personal service from a dedicated team of professionals who truly care about your business. Our mission is to provide tools for your success!

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